POC Media is the only company of its kind generating both non-traditional exposure and ancillary revenue to more than two-dozen record labels.
POC Media provides and quantitatively tracks unique exposure for
recording artists through sports venues in
the form of music videos edited with sports footage for airing on
the scoreboards, as well as straight audio
exposures as music beds during breaks in the action. POC Media has
access to NHL, NBA, NFL, MLB,
NASCAR, NHRA, NCAA, MLS and X-Game scoreboards. Many of the individual
teams send us their team
specific highlights to edit into the music videos for broadcast
on the scoreboards, as well as regional
and national television programming.
POC Media digitally delivers & clears music
and videos for the Events and Entertainment Director at each individual arena/stadium.
POC Media then works with the venues to track exposure and to promote
the appropriate cuts. We also put together lucky row campaigns,
which increase scoreboard exposure, as well as providing unique
sampling opportunities.
POC Media is a leading provider of music to all of the major broadcast
outlets in sports, both nationally {ESPN, FOX, NBC, ABC, CBS} and
regionally {MSG, Comcast, etc.}, where we generate exposure for
our clients in the form of music beds in sports related television
programming and in commercials & sports imaging campaigns.
POC generates revenue back to our clients through licensing opportunities
associated with commercials, brand
imaging campaigns, live performance opportunities and sponsored
compilation CDs and DVDs. Examples
include:
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Co-op media placement |
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Internet-branding campaigns |
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Cross-promotional opportunities |
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The integration of retail promotions in the form
of branded displays |
In short, POC Media handles distribution of your music and videos
to the appropriate arenas and broadcast outlets, editing of team
specific sports footage for venue and regional television broadcasts
and the production and distribution of the compilation one-off CDs.
We follow-up with the arenas and stadiums for feedback and working
of the contest and television angles for approximately three months
per single, on a sports television & venue platform. We Provide all of
this, while providing incremental revenue to your label through
sponsored premium and licensing opportunities.
Contact Pat O'Connor Phone: 610-636-5805 pat.oconnor@pocmedia.com
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